The Changing Role of the Controller: Advancing from Tactical to Strategic WEBCAST

Friday, March 26 12:00pm - 4:00pm PDT

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4 Credits

Member Price $155.00

Non-Member Price $205.00


Are you ready to take your role as controller to the next level while adding significant value to the organization? A successful Controller will go beyond financial statements, internal controls and general accounting to create new value for the organization. We’ll explore new additional roles that controllers are now accepting and outline a roadmap you can use to expand your role as a controller from simply internal process/transaction oriented to externally focused understanding of industry and macro trends.


Leadership vs. Management, Business and strategic planning processes, Corporate culture, Lean management techniques and processes, Recruiting, retaining and developing employees, Communications, listening and presentation skills, Managing “up” and how to master it Business Strategy and the Controller, The need for increased efficiency and the application of Lean techniques, Application of best practices in the Accounting Department


Experience in financial management of a medium or small company


Differentiate between the value of the traditional controller and the business oriented controller. Apply the definition of controllership in your company by integrating controllership into the larger financial and organization leadership function. Distinguish the importance of the planning process and the Controllers respective role. Apply lean techniques to the accounting department and the organization. Determine how Servant Leadership increases the success of the controller.







Ronald Rael

I am usually irreverent, sometimes satirical, and always provocative! I want you to become the best leader you can be!

I deliver fresh perspectives and amazing insights on high quality leadership so that you to fully grasp how good and bad leadership affects every issue and challenge you face.

I deliver SOLUTIONS that address the Human Element of Leading others; tools that instigate good change.

If you ask me to deliver a keynote, a live learning session, a live webcast, an on-line webinar, or coach you, I will be the sparkplug that instigates growth in yourself and those around you.

“Let’s learn something new today!”

For those who care, here are my credentials: I am leadership fertilizer! I nurture and grow bold and courageous leaders with intention, who have positive impact and beneficial influence.

I develop leaders worth following.

I am CEO and founder of the High Road® Institute and I work with open minded organizations that want to develop a culture of leadership that will ensure they have the right leaders in the right place at the right time.

I have over 40 years of business leadership experience in Fortune 500 companies, in mid-market companies, and in small business. I have worked with Cabela’s, Costco, Microsoft, Starbucks, Bright Horizons, Radio Shack, the U.S. Navy, and many organizations you have never heard of.

My extensive wisdom and practical solutions, contained in 19 books and numerous programs, is derived from training and coaching over 14,0000 business leaders throughout the United States and Canada.

As my client, you will • Receive tools to bringing people together in collaboration and cooperation. • Learn how to improve accountability, • Know how to transform a culture. • Be more confident in leading a team or company, • Have better governance and / or risk management.

When I am ‘in your house,’ you will have fun while we embark on a journey, exploring the Art of Leadership through amazing leadership experiences.

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Non-Member Price $205.00

Member Price $155.00