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Pipeline survey: Help shape the accounting profession

March 01, 2024

A career in accounting offers tremendous stability and unlimited opportunities. However, the profession’s talent pipeline has been shrinking, and we need your help to prioritize potential solutions.

The multi-stakeholder National Pipeline Advisory Group (NPAG) has spent many months gathering insights from existing research, focus groups, and polling.

NPAG is now seeking feedback that will help shape potential talent solutions. By taking one of the quick but critically important national surveys, you can help the advisory group prioritize and refine a holistic pipeline strategy.

We cannot succeed without your help. NPAG is asking influencers like you to complete one of the surveys and support this initiative by encouraging your network to participate. 



The entire accounting profession is invited to take the national survey. This includes CPAs, accountants, educators, state society members, and other stakeholders working in the profession.


Because students have a unique perspective on the education and early-career landscape, a separate survey was developed for current college students studying accounting or business. 

These surveys are being conducted on behalf of NPAG by M/A/R/C Research. Your answers and personal information will remain anonymous and confidential. Results will help the advisory group prioritize and refine a holistic pipeline strategy, which will be published in July 2024. Learn more about NPAG’s progress and goals.